What is Retail Segmentation?
Explore how customer segmentation works in marketing strategies and explore some of the most common ways of using segmentation to improve the ROI of campaigns.
Can POS Data Improve Retail Marketing Automation?
Learn how POS data can drive improvements in retail marketing automation to deliver the true omnichannel experience that customers are looking for.
Can Retailers Benefit from Cashierless Stores?
Learn whether retailers can benefit from cashierless stores, whether they work and if businesses can succeed without the need for staff.